Show your gratitude to healthcare workers with #FuelingtheFrontline and Keurig will donate up to one million cups of coffee BURLINGTON, Mass. and PLANO, Texas, May 11, 2020 /PRNewswire/ — In recognition of National Hospital Week, May 10 through 16, Keurig Dr Pepper (NYSE: KDP) is encouraging consumers to express their thanks and appreciation to healthcare workers on social media. For every post of…

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Crises are cyclical. Be it a global crisis (right now it is the Corvid-19 crisis), economic crisis (like a recession) or an industry specific crisis (a technological disruption for example), they come and go. You cannot avoid them or change them, but you can adjust the way your business reacts to them.

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Brand Stampede

Email marketing is an often-overlooked tool in the difficult battle to win travelers away from OTAs. It’s not that hoteliers aren’t fully aware of the potential of email marketing. It’s that they lack the time, expertise, and resources to implement the kinds of strategic campaigns that produce results. Florida-based Brand Stampede Inc. is a digital…

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Hoteliers invest significant effort, not to mention time and money, offering loyalty programs to engage customers, recognize and reward them for their loyalty and to win repeat business. But are they really working? Are millennials as loyal as Baby Boomers and GenXr’s? Are we entering an era of experience-based loyalty programs? What is the future…

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By: Ram Mohan Group business is unique in terms of having two sets of customers to satisfy, the meeting planner and the guest attending the meeting. In this article, we take a look at some ways hotels can improve profitability while exceeding expectations of both the customers. Please the Planner Following are some areas where…

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According to the 2014 PricewaterhouseCoopers’ study “The Economic Significance of Meetings to the U.S. Economy,” meetings annually account for the direct spending of $280 billion, including $39 billion on accommodations, $30 billion on food and beverage and $10 billion on venue rental.  When compared to five years ago, hotels have seen a 300% increase in…

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By Dr. Alejandro Badia, MD, FACS One of the hottest, most profitable world-wide trends that we have seen in the past few years is the explosion in medical tourism. According to the 2016 Global Tourism Industry Report, over 50 countries identify themselves as being destinations for medical tourism, and classify Thailand, Singapore, India and Malaysia as the world’s top medical tourism destinations. What is inbound medical tourism you may ask? It is informally defined…

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